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Genesis Health and Fitness continues expansion with new Perth club announcement

Genesis Health and Fitness continues expansion with new Perth club announcement
August 28, 2019

Belgravia Health and Fitness has announced that Genesis Health and Fitness is to open its fifth club in Western Australia - with a new site identified in the Perth suburb of Bull Creek, Perth.

The new club will be an expansion of the Belgravia Health and Fitness network across their suite of brands, with the Bull Creek site their third opening in under six months.

Previously known as Definition Health Club, the club will be taken over by Jacqueline Wong, who brings seven years of management and gym operation experience to the new site.

Wong brings over a wealth of franchising experiencing to the facility, having previously been a long-time Subway Area Manager, with her store being one of the highest performing stores in Australia.

In the next few months the club will be treated to an exterior and interior upgrade, as well as adding additional services to improve the member experience. A large focus will be to continue to build on the fantastic community and culture at the gym. This will be supported by an Open Day which will focus a celebration on the local community, members and partners enjoying a day of entertainment, food and of course, fitness classes.

Looking forward to the transformation, Wong explained “we are excited to open today as Bull Creek Genesis Health and Fitness. There are so many options out there, but Genesis Health and Fitness was the only company to give me confidence to make the move based on their values and amazing support systems designed to help franchisees succeed.

“What really sets them apart is they are always ahead of the trends in fitness which is vital in ensuring customers continue to live a healthy lifestyle and achieve their fitness goals.

“I know this brand genuinely supports and strives for success for their franchise network but also for their members, constantly listening to feedback and providing the best member experience. This is the right step forward for me, and it will be for our members too.”

Belgravia Health and Fitness Chief Executive, Ian Jensen Muir added “Genesis Health and Fitness has always valued creating healthy active communities across Australia. We are thrilled to extend our reach in Perth, and we look forward to getting involved in the local community in Bull Creek.

“We are very fortunate to have such a knowledgeable franchisee Jacqueline Wong join our team and we look forward to the contribution they will bring to the wider business.”

For more information about Genesis Health and Fitness go to

Image shows Genesis' 12 week challenge.

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12th June 2018 - Belgravia Health welcomes massive rise in 12-week challenge involvement

26th October 2017 - Aquatics and recreation deemed key wellness contributor by Belgravia Health and Fitness Australia

18th September 2017 - Genesis Fitness reaches 20 years of operations

16th August 2017 - Genesis Fitness Melton’s Swim School wins Life Saving Victoria Award

10th August 2016 - Genesis Fitness launches the Coaching Zone as ‘the future for group fitness’

23rd December 2015 - Genesis offers new fitness franchises and area development opportunities

22nd August 2015 - Future Foundation reveals redefinition of leisure moments

25th April 2015 - Genesis Fitness opens new clubs in Western Australia

18th March 2015 - Genesis Fitness Cessnock tackles obesity on the front line

19th January 2015 - Genesis Fitness Clubs offers a healthy new beginning for thousands of Australians

11th August 2014 - 2,500 Australians complete Genesis Fitness Clubs’ body transformation challenge

10th October 2011 - 50th club opening marks ongoing growth at Genesis Fitness Clubs

29th September 2010 - Fitness industry revelations from Genesis Chief Executive

27th July 2010 - Genesis Fitness Clubs to open three sites in Sydney

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