AusLeisure

Salto Systems’ acquisition of Gantner Electronic GmbH has seen the introduction of a new brand name for Gantner Ticketing, the provider of software for museums, zoos, cultural heritage and visitor attractions.

To now be known as Vintia, the latest addition to the Salto Wecosystem is aiming to transform the attractions sector with cutting-edge ticketing and booking solutions, utilising its leadership in creating innovative, scalable, and comprehensive technologies that improve consumer experiences.

Explaining that the rebrand not only signals a new identity, but also an aim to meet industry needs, Vintia Chief Executive, Edwin Hemkes advised “the development of Salto Wecosystem gave us an opportunity to take Gantner Ticketing and its 35-year history and give it its own identity under a new brand name.

“Vintia’s all-in-one ticketing and booking management solution for the leisure industry deserves to flourish on its own as it has the power to improve the visitor experience during some of the most important memory-making events in a person’s life.”

The launch includes a new visual identity for all of the core brands Salto Wecosystem, including a logo, colour scheme, and typography. This will be gradually deployed across all corporate documents, product packaging, and branding assets.

The newly branded business will provide integrated ticketing, booking, management, and payment systems to enhance operational efficiency, security, and revenue development.

Gantner Ticketing recently celebrated the successful launch of its Enviso ticketing solution at Efteling, the biggest theme park in the Netherlands. The launch is the result of almost two years of careful preparation and development and seeks to increase the autonomy of Efteling employees and guests.

Hemkes went on to say “Vintia is set to redefine industry standards, continually innovating to deliver comprehensive solutions that shape the future of ticketing and booking. Its role in the Salto Wecosystem ensures Vintia will remain at the forefront of technology and service, transforming how visitors experience leisure and attractions centres worldwide.”

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