Latest News

Back to Latest News back


Funding to assist development of Sustainable Tourism Toolkit for Central Victorian Goldfields

Funding to assist development of Sustainable Tourism Toolkit for Central Victorian Goldfields
July 3, 2020

Twelve Central Victorian Councils have welcomed $50,000 in Victorian Government funding to support the development of a Sustainable Tourism Toolkit and a future World Heritage Listing bid for the Central Victorian Goldfields.

On behalf of their local government counterparts in Central Victoria, the Cities of Ballarat and Greater Bendigo are leading the campaign to place parts of the Central Victorian Goldfields, home to some of the world’s most significant gold rush-era sites, on the World Heritage list.

The funding, announced by Member for Wendouree, Juliana Addison at Ballarat, will support the development of a Sustainable Tourism Toolkit. This toolkit will help to identify gaps across the region to be addressed, so that tourists are encouraged to visit the entire region, allowing the tourist dollar to be shared evenly.

Addison notes “this funding supports the campaign for World Heritage Listing of the Victorian Goldfields. If successful, the listing will bring significant social and economic benefits to our region by creating tourism opportunities and local jobs.

The consortium of Councils and project co-funder, the Victorian Goldfields Tourism Executive, will use the funds to conduct community and industry engagement across the Central Victorian Goldfields region and bring in expert advice to develop the bid.

Civic leaders say the possibility of achieving a world heritage listing for the Central Victorian Goldfields is just the incentive needed to unlock the region’s full tourism and jobs potential, and to define the region as a significant tourism destination globally.

Ballarat Mayor, Ben Taylor advises “we know that World Heritage Listings are a stimulus for socio economic development and bring unique opportunities for communities to diversify their local economies.”

Mayor Taylor said the news couldn’t come at a better time.  We know we have a great product and if successful, this will bring international attention, as well as funding for ongoing conservation and investment into the region.

Greater Bendigo Mayor, Margaret O’Rourke said she looked forward to the community engagement and toolkit being completed and added “the findings of this work will be very helpful in ensuring our region is ready for a World Heritage Listing. We want to ensure the benefits of the sought-after listing are shared and this work will help to attract future funding to equip communities throughout the Goldfields to welcome visitors and grow a strong regional economy.”

The two regional Mayors thanked the Victorian Government for recognising the unique potential of the Central Victorian Goldfields and its strong endorsement of the consortium’s regional development approach to the bid.

The consortium represents close to half a million people spread over nearly 40,000 kms2, 17% of the state. 

Local Governments and the Victorian Goldfields Tourism Executive have collectively committed $200,000 over two years to progress the World Heritage Listing bid, which if successful is conservatively estimated to deliver $25 million annually into the local economy. The region’s local governments are now working to identify further funding required to progress the bid.

The Central Victorian Goldfields World Heritage bid local government partners are: Ararat Rural City, Campaspe Shire, Central Goldfields Shire, City of Ballarat, City of Greater Bendigo, Golden Plains Shire, Hepburn Shire, Loddon Shire, Macedon Ranges Shire, Mount Alexander Shire, Northern Grampians Shire and Pyrenees Shire Councils.

Image: Candlelit tour of Carman's Tunnel, Maldon VIC courtesy of Gold Fields Guide 

Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

Click here to view our subscription options.


supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all


iEDM integrate Design, Engineering and Delivery Management services to convert existing spaces into exciting new entertainment venues. Our team consists of highly qualified professionals with diverse…

read more

Consultants / Design


Smart Connection Consultancy

Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…

read more

Consultants / Recreation / Sport / Surfaces



BODY BIKE® International is a leading manufacturer of indoor bikes with a 20-year track record of creating the best indoor bikes. Stay connected with Body Bike Australia…

read more

Fitness / Recreation / Sport / Technology / Wellness



Track. Engage. Retain GreeneDesk is a suite of cloud based software solutions helping health clubs, leisure centres and swim schools to effectively track progression, improve customer engagement and…

read more

Aquatics / Billing / Education / Fitness / Technology


@leisure Planners

@leisure is a team of experienced leisure, aquatic and sports facility managers and planners, with market modelling, sports management, recreation planning, business and GIS qualifications. We have…

read more




Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…

read more

Aquatics / Consultants / Design / Venues


Anti Wave International

Anti Wave International is the original suppliers of top performance swim, aquatic sports, leisure and pool programming equipment. Founded in 1971, Anti Wave International is proud of its…

read more

Aquatics / Play / Sport


iDwala Pty Ltd

iDwala is the Community Sports Facility Specialist offering the highest quality designs and technical expertise to Councils, Schools and Sporting Clubs looking to create sporting…

read more

Consultants / Design / Recreation / Sport / Surfaces


get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business