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Fitness Business Podcast hits half a million downloads milestone
Australia's The Fitness Business Podcast has hit a major podcast milestone, attaining half a million downloads since its launch in 2015.
Welcoming the recognition of the podcast as one of the fitness industry’s leading sources of education, Host Chantal Brodrick explained “after steady growth in the early years, we have seen a significant spike in downloads in the past 12 months.
“(The number) that originally took us two years to reach - 100,000 - is now taking just five months.”
Podcast owner, Justin Tamsett stated “this rapid increase in downloads can be attributed to several factors.
“Improved consumer awareness of the podcast medium, listener reviews and referrals, support from industry partners and associations, and above all else, our focus on producing a high-quality product 52 weeks a year and releasing it at the same time and day each week.”
Brodrick (pictured below) added “people thrive on consistency and familiarity. Just like a great pre-choreographed group fitness class, we follow a strict format for every episode. This assures our listeners they know what to expect week in, week out, and they know they can rely on us to support them in their business and in their career.
“We are proud of reaching this milestone but we have no intention of slowing down. Our goal is to reach 1 million downloads by December 2020.”
Recent listener feedback further confirms the impact being made by The Fitness Business Podcast in what is a crowded market, with one rural gym owner recently sharing “The Fitness Business Podcast has been like having a mentor (that) I could go to anytime of the day or night.
"I recently went back to the first episode to listen again, finding now that I’m at a different stage in my business, those replayed episodes are again offering valuable advice I had passed over in the first listen.”
The Fitness Business Podcast has produced 262 weekly shows, each week showcasing an expert guest that shares key business learnings in under 30 minutes.
The weekly Fitness Business Podcast can be found on iTunes or at www.FitnessBusinessPodcast.com
25th January 2019 - Australia’s first technology summit for the fitness sector
22nd October 2018 - Chantal Brodrick named as Moderator of IHRSA Women’s Leadership Summit
10th May 2018 - Gym Owners’ Business Podcast approaches 50th episode
28th December 2017 - Australian Institute of Fitness recognises Justin Tamsett as ‘industry legend’
24th November 2017 - Fitness Industry Roundtable to launch in New Zealand in 2018
13th January 2017 - Podcast aims to aid fitness club owners
5th August 2015 - Helping fitness consumers make their choices
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