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Dubai’s Coca-Cola Arena stages first ever sporting event

Dubai’s Coca-Cola Arena stages first ever sporting event
October 11, 2019

Last weekend saw Dubai sports fans welcome the first ever sporting event at the city’s Coca-Cola Arena when the Philippine Basketball Association held its ‘Back in Dubai’ weekend.

Staged last Friday and Saturday, thousands of fans turned out to watch popular teams and players from the Philippine Basketball League on court in what turned out to be two frantic matches over two days and a stunning over-time win for NLEX Road Warriors on Saturday evening.

Previously on Friday 4th October, San Miguel Beermen had won a closely fought match over Nlex Road Warriors.

It was the very first time Coca-Cola Arena has been set up as a sporting venue after a summer of music concerts, a motivational date from Tony Robbins and corporate events.

Commenting on the versatility of the venue, a Coca-Cola Arena spokesperson advised “having basketball in the building once again shows how versatile and flexible the venue is for not only accommodating a wide range of events but also being purpose built to create the best atmosphere possible.”

The event also further secured Coca-Cola Arena as an arena built on diversity with members of Dubai’s large Filipino community attending both days.

Images courtesy of Coca-Cola Arena.

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23rd July 2019 - Venue manager explains challenges of programming Dubai’s new Coca-Cola Arena

19th July 2019 - Tripleplay to deliver IPTV and Digital Signage network at Dubai’s Coca-Cola Arena

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