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Clients anticipate world class opening for ICC Sydney

Clients anticipate world class opening for ICC Sydney
April 22, 2016

Associations and event planners from across the world are set to experience world class service and unprecedented venue capabilities at International Convention Centre Sydney (ICC Sydney) from December, with close to 40 major international conventions and 50 exhibitions now secured and feedback indicating the integrated precinct is set to redefine the standard for business events globally.

Presented to the global meetings, events and incentive travel industry at the IMEX Frankfurt event this week, an analysis of client feedback and commentary shows that ICC Sydney is already positioned as a leading destination for business events with five core features identified as stand outs by those engaging with Australia’s premier integrated convention, exhibition and entertainment precinct.

1. Innovative design
Set in the heart of the city, ICC Sydney will present a striking contemporary design and flexible meeting spaces to cater for the changing architecture of meetings. 

ICC Sydney Chief Executive Geoff Donaghy stated that said clients are attracted by the venue’s integrated precinct offering and cutting edge facilities, commenting “the venue will be capable of holding multiple large events simultaneously and features seamless sound, visuals, technology and wireless connectivity throughout. ICC Sydney also has a prime down town, waterfront location, which gives visitors a true sense of the beauty and heartbeat of our city.” 

A revitalisation of the public domain better links the venue physically to its precinct, including more green spaces and a boardwalk that links the waterfront to local universities and the city’s Central Station.

2. Expertise
ICC Sydney is operated by AEG Ogden, a leading venue management group with more than 30 years of expertise and an outstanding track record of successfully operating and marketing convention and exhibition centres, live entertainment theatres, arenas and sporting stadia. 

Donaghy noted that this experience combined with ICC Sydney’s handpicked team of experts from across industries has instilled a high level of confidence in the market.

“Many clients have already experienced AEG Ogden managed events and therefore know that they will be in the best hands at ICC Sydney. We have a truly customer-focussed team comprised of experienced professionals from Australia and beyond who work shoulder to shoulder with clients every step of the way to ensure exceptional event experiences.” 

3. Performance focus
The ICC Sydney team is focussed on delivering business event success and driving strong performance for both organisers and attendees.

ICC Sydney’s Executive Chef, Tony Panetta stated “we are working with nutritionists and the best suppliers across New South Wales to deliver ‘smart’ menus comprising fresh, seasonal and ethically sourced ingredients expertly combined to fuel physical and mental performance. 

“This innovative approach will be a driver for event, visitor and business success and the feedback we have received so far is overwhelmingly positive.”

ICC Sydney also has world leading technical and production facilities, alongside support teams dedicated to driving superior event performance.

Donaghy added “the venue’s event preparation and backstage areas feature the industry’s latest technologies and provide a stress free environment for event consultation and planning. Event organisers are provided with dedicated support as well as a full technical rehearsal to guarantee a memorable experience from the moment guests walk through the door.”

4. 360 degree connections
ICC Sydney is smartly positioned at the core of an unprecedented urban revitalisation, which is creating seamless connectivity from the precinct through to the city’s key hubs, including commerce, start up and academic districts.

Donaghy continued “as well as running world class events, we are here to help our clients engage with all that Sydney has to offer. We are connected with business leaders, research centres, universities and cultural facilities, which from our convenient location are also easy to access once at the venue.”

The precinct is a unique connection point for a vast network of stakeholders who are working together to craft and showcase ICC Sydney as an extraordinary addition to the city.

An outstanding example of cross-city and country collaboration, the project is being delivered by the NSW Government in partnership with Darling Harbour Live, comprising Lendlease, Hostplus, Capella Capital, AEG Ogden and Spotless FM, and supported by a raft of business and destination marketing partners, including Business Events Sydney, Business Events Australia, Destination NSW and the City of Sydney.

5. Global business & innovation hub
ICC Sydney sits within Australia’s commercial centre and at the gateway to its distinguished research, scientific and technology communities. It is adjacent to the new global financial services hub in Barangaroo and sits alongside burgeoning media and technology sectors, and the academic and start-up hubs of neighbouring suburbs.

Opening in December 2016, ICC Sydney is Australia’s premier convention, exhibition and entertainment precinct.

For more information go to 

Images: An artist's impression of the planned opening (top), work in progress on the venues (middle) and the ICC Sydney's entertainment venues (below).






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