Latest News

Back to Latest News back

 

ClassPass launches new Corporate Wellness program

ClassPass launches new Corporate Wellness program
August 19, 2019

Leading fitness sharing platform ClassPass has commenced the expansion of its business in the corporate wellness market, signing up inaugural customers including Google, Morgan Stanley, Facebook, Under Armour, Glossier, Etsy, Southwest Airlines and Gatorade.

Employees at participating companies will have access to ClassPass’ global network of over 22,000 partner studios operating in over 2500 cities across 18 countries, with premium partners including leading fitness studios such as Barry’s Bootcamp, Flywheel Sports, [solidcore], and CorePower Yoga; popular gyms like LA Fitness and Crunch; wellness experiences such as cryotherapy, massage and ECT; and a large library of on-demand audio and video workouts, which members can utilise from their homes, hotel rooms or any location of their choice.

Announcing the expansion, ClassPass Chief Executive Fritz Lanman stated “the ClassPass Corporate Program enables employers of all sizes to offer the world’s most extensive, one-stop fitness and wellness program to their employees worldwide.

“With this launch, it’s now also the best fitness program ever created for employers and their employees.”

ClassPass founder and Executive Chairman Payal Kadakia, added “health and wellbeing should be available to everyone. Leading employers realize that helping employees stay active helps them, too, by increasing productivity and improving employee attitudes towards work.

“We’re thrilled to be partnering with so many leading employers who realize that being good to their employees isn’t just the right thing to do; it’s great business as well. I am eager to partner with many additional thoughtful organizations in helping their employees pursue healthy lifestyles.”

Estimated to be worth US$48 billion, ClassPass sees that the corporate wellness market is highly fragmented and ripe for disruption. Seeing that most providers offer regional point solutions with limited offerings, forcing human resource teams to create patchwork wellness and fitness programs for their employees, ClassPass’ new offering will enable corporate HR teams to provide wellness benefits to their employees worldwide through one seamless offering.

Employees will be able to tap into ClassPass’ extensive global network in their home cities and anywhere they may travel.

In addition to being highly fragmented, most corporate wellness programs penalise employers for usage. In contrast, the ClassPass global corporate wellness program aligns employer, employee, and ClassPass incentives. ClassPass only makes money when employees utilise the service. Furthermore, the program enables employers to reward healthy behaviours (like going to a certain number of classes per month) with credits that employees can redeem for additional fitness or wellness experiences in the ClassPass network.

ClassPass offers its customers a one-stop-shop membership to the world’s largest network of fitness and wellness services. With over 22,000 partners in 2,500 cities worldwide, ClassPass connects members to a huge variety of experiences, including yoga, cycling, running, Pilates, HIIT, boxing, barre, strength training, dance, gyms, massages, spa services, cryotherapy, sport and videos.

Employers and HR teams can learn more about the ClassPass corporate wellness program by visiting corp.classpass.com

Images courtesy of ClassPass.

Related Articles

16th August 2019 - IHRSA announces collaboration with World Wellness Weekend third edition

16th August 2019 - Global Wellness Institute launches ‘Understanding Wellness’ white paper series

31st July 2019 - Melbourne Fitness Show looks to share insights into fitness, health and wellness

25th February 2019 - Subscriber anger over ClassPass enacting rate hikes in Singapore and Hong Kong

27th January 2019 - ClassPass acquires rival Asian sharing platform GuavaPass

5th September 2018 - World Health Organization advises that lack of exercise puts one in four people at risk

3rd August 2018 - ClassPass looks for Asian expansion with Singapore launch

1st June 2018 - ClassPass announces plans for aggressive global expansion

21st August 2017 - Corporate Wellness Australia and Technogym partner to enhance corporate health and fitness programs

1st November 2016 - ClassPass records incremental growth on one year Australian anniversary

29th October 2015 - ClassPass launches monthly fitness membership service in Australia

22nd October 2015 - Life Fitness Australia targets corporate wellness with InMovement launch

14th October 2015 - Malaysian fitness platform KFit merges with Australian competitors Classhopper and SweatPass


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

HRMWEB

At easyemployer we've come up with a software solution that manages one of your most important, and often most costly, business resources - your staff. We are helping 100s of clients to…

read more

Finance / Fitness / Technology

 
 

Jonas Leisure

JonasLeisure offers a complete range of leading leisure and recreation software brands – envibe, Centaman, Gladstone Health & Leisure, The Retention People, Nutrition Complete and…

read more

Aquatics / Billing / Fitness / Recreation / Sport

 
 

AEROBIC MICROPHONES AUSTRALIA

Aerobic Microphones Australia provides audio products for the fitness industry. Products include the sweat resistant Cyclemic and Aeromic headworn microphones and pouchbelts that are made in…

read more

Fitness / Technology

 
 

IP HUB

Talk To Us For Independent Advice & Specialised Services We're business people, not sales reps IP HUB is one of Australia’s leading advisors on telecoms for both small businesses and…

read more

Marketing / Technology

 
 

SENtag

Developed in Europe, this innovative system offers a safety management solution for swimming pools that checks individual swimmers via their wristband - monitoring their depth and time. Sensors…

read more

Aquatics / Hospitality / Safety / Technology / Waterparks

 
 

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 

LINKS MODULAR SOLUTIONS

Links Modular Solutions are a leading provider of high-quality, innovative software solutions for leisure facilities. Our software suite includes modules such as POS, Classes, Members, Facility…

read more

Access / Billing / Finance / Fitness / Technology

 
 

CERAMIC SOLUTIONS

Established in 1994, Ceramic Solutions has excelled at the supply and installation of swimming pool tiles and equipment for the pool and leisure industry, with a focus on the needs of end-users. …

read more

Aquatics / Design / Surfaces / Venues

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business