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Caravan and camping sector positive about international visitor growth
The Caravan Industry Association of Australia has welcomed end of year international tourism data showing that Australia’s international caravanning and camping markets continue to perform strongly.
Tourism Research Australia figures for year ending September 2017 reveal that 373,000 international visitors undertook a caravan and camping holiday in the past 12 months, increasing by 7.5% from the previous year.
These travellers also generated over 5.19 million nights around the country, with represents a 5.5% increase from 2016.
Australia's caravan and camping traditional core markets continued to show growth with visitors from the UK (61,723), Germany (55,042 ) and USA (38,694) increasing by 0.5%, 4% and 18% respectively compared to the previous year.
The significant growth in visitors of 112% from China (total of 103,000 visitors) continues to highlight the future importance of this market to the caravan and camping industry as the segment becomes more confident with travelling independently around Australia.
Caravan Industry Association of Australia Chief Executive Stuart Lamont stated “this robust growth comes at a great time with the imminent announcement of an international marketing strategist to roll out our International Marketing Strategy seeking to double international caravanning and camping nights by 2025.”
The data showcases the desire for the travelling public to seek a genuine and authentic experience beyond gateway ports which caravanning and camping can provide by allowing the international tourist to be able to access regional experiences and to experience more of the spectacular natural environment that Australia has to offer.
Image of Chinese visitors at a BIG4 Holiday Park courtesy of BIG4.
10th December 2017 - NEW FEDERAL CARAVAN BODY CHAIRMAN LOOKS TO UNIFICATION TO DRIVE INDUSTRY GROWTH
28th October 2017 - LARGEST AUSTRALIAN HOLIDAY PARK OPERATOR STEPS UP SUPPORT FOR NATIONAL BODY
26th September 2017 - DISCOVERY PARKS INVESTS $14 MILLION ACROSS SIX PROPERTIES
22nd September 2017 - GROWTH ONGOING IN AUSTRALIAN TOURISM AS SPENDING EXCEEDS $103 BILLION
25th July 2017 - CHINESE VISITORS LOOK TO ENJOY AUSTRALIAN CAMPING EXPERIENCES
5th April 2017 - WINE INSPIRED SPLASH PARK OPENS IN THE BAROSSA VALLEY
15th February 2017 - STRENGTHENING AUSTRALIA’S TOURISM RELATIONSHIP WITH CHINA
2nd February 2017 - ATEC FLAGS TOURISM AS AUSTRALIA’S BEST EXPORT ASSET
26th October 2016 - CARAVAN INDUSTRY ASSOCIATION HIGHLIGHTS WHY HOLIDAYS MUST BE ACCESSIBLE FOR ALL
8th February 2016 - INDEPENDENT CHINESE TOURISTS LOOKING BEYOND THE BIG CITIES
16th January 2016 - ASIAN TRAVELLERS SEEK NEW EXPERIENCES
12th January 2016 - AUSTRALIA WELCOMES RECORD ONE MILLION CHINESE VISITORS
2nd November 2015 - GROWTH FORECAST PUTS TOURISM AT THE FOREFRONT OF AUSTRALIAN EXPORTS
23rd October 2015 - ATEC WELCOMES POSITIVE OUTCOME TO CHAFTA
21st August 2015 - BIG4 HOLIDAY PARKS PREPARE FOR CHINESE CAMPERS
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