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Blue Fitness to distribute Precor in New Zealand

Blue Fitness to distribute Precor in New Zealand
May 15, 2017

Leading fitness solutions brand Precor has announced that Blue Fitness have taken over distribution of Precor’s premium cardio and strength fitness equipment in New Zealand.

Scott Walton, Regional Business Manager for Precor in South Asia and India, said he is delighted to be working with a company that boasts years of local industry experience.

Walton stated “Blue Fitness is a highly experienced, well-regarded New Zealand business with great local knowledge and expertise.

“We are really excited about what we can achieve in 2017 and beyond working in partnership with the Blue Fitness team.”

Blue Fitness, which has been one of New Zealand’s premium suppliers of fitness equipment for over 15 years, is headed by Managing Director Ben Davies, who is excited by the present state of the fitness industry in the country.

Davies explained “there is steady growth in the commercial market, especially within the 24 hour model along with the hotel and leisure industries.

“Precor is an exceptional brand and we are very proud to be appointed as the exclusive New Zealand and South Pacific distributor. We believe Precor’s premium equipment coupled with our local insights and experience is set to be a winning combination.

“Blue Fitness prides itself on value driven equipment supply, customer service and after sales care, and between our three owners, we have more than 50 years’ experience in the industry.”.

Walton sees that Precor’s recent equipment launches and new partnerships have put the business in good stead for a successful 2017.

He added “Precor continues to drive the development of the Cardio segment with the EFX™ and the AMT™ along with Preva® networked fitness, as well as the partnership with Spinning® indoor cycling.

“We are looking forward to a successful 2017 with Blue Fitness on board. It’s an exciting time to be involved in the fitness industry as demand continues to grow for innovative, personalised exercise solutions.” 

Click here to contact Blue Fitness NZ through their entry in Australasian Leisure Management Supplier Directory.

Click here to contact Precor Australia through their entry in Australasian Leisure Management Supplier Directory.

Images shows Precor's EFX equipment (top) and Ben Davies (below).

6th March 2017 - PRECOR INTRODUCES NEW CUSTOMISABLE BRANDING AND COMMUNICATION CONSOLE TOOLS

16th February 2017 - YMCA AND PRECOR PARTNER IN EXCLUSIVE EQUIPMENT DEAL 

5th February 2016 - PRECOR AND SPINNING SET TO REVEAL NEW INDOOR SPINNER CYCLE

4th September 2015 - PRECOR AND SPINNING COMBINE TO PRODUCE A NEW LINE OF SPINNER INDOOR CYCLING EQUIPMENT

6th April 2014 - BLUE FITNESS PARTS WITH AUSTRALIAN DISTRIBUTION OF STAR TRAC EQUIPMENT 

16th March 2011 - STAR TRAC CHANGES PRESENT OPPORTUNITIES FOR BLUE FITNESS


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