Latest News

Back to Latest News back

 

Ballarat gym rebranding reflects changing fitness trends

Ballarat gym rebranding reflects changing fitness trends
March 2, 2018

In a move that business owner Mel Tempest describes as “unveiling the future of fitness”, the popular Ballarat Body & Soul Health & Fitness Studio has undertaken an extensive revitalisation and rebrand.

Offering an additional 280 metre² of space, the facility has been split into two distinctively branded fitness spaces, the Body and Soul (BAS) 24/7 gym and the new Ballarat HiiT n Run Workout Zone.

Established by Tempest in 2003, Body & Soul Health & Fitness has established a reputation for innovation, introducing gym goers to trends including Wexer virtual reality group fitness, Les Mill RPM classes and the MYZONE wearable heart rate system.

By developing the new Ballarat HiiT n Run Workout Zone, Tempest is tapping into the increasing demand for functional fitness and high intensity interval training (HIIT) creating a dynamic space for exercisers to participate in this fast growing trend.

She explains “this is a separate training gym business focusing on HIIT, functional training, boxing, cardio, team training and sports performance.”

Two years in the making, the new purpose-built workout space two years offers one-on-one personal training, 30 and 45 minute group fitness classes, including high intensity interval training (HIIT), functional fitness and boxing circuit formats.

The space also houses new rowers, ropes and kettlebells and equipment from BoxMaster, HIITMill X, Life Fitness Synergy Units and SPARC HIIT trainers.

Last year the Ballarat Body & Soul Health & Fitness Studio was a finalist in  the ‘top regional business’ category in the Smart50 Awards. 

Images: The new Ballarat HiiT n Run Workout Zone (top) and its logo (below)

21st December 2017 - NEW WOMEN IN FITNESS ASSOCIATION ATTRACTS GLOBAL INTEREST

12th December 2017 - GROUP EXERCISE OFFERS SIGNIFICANT FITNESS AND WELLNESS BENEFITS

19th November 2017 - BALLARAT BODY & SOUL HEALTH & FITNESS STUDIO GETS NATIONAL RECOGNITION FOR BUSINESS EXCELLENCE

8th November 2017 - FITNESS AUSTRALIA-LED JOINT VENTURE ACQUIRES FILEX CONVENTION 

15th June 2017 - BALLARAT FITNESS CLUB OWNER WINS IHRSA INSTITUTE SCHOLARSHIP 

29th March 2017 - STUDY SHOWS HIIT THE BEST EXERCISE FOR ANTI-AGEING 

18th December 2016 - LES MILLS OFFERS INSIGHT INTO RUNNING SUCCESSFUL VIRTUAL FITNESS PROGRAMS

2nd September 2016 - PREPARING FITNESS CLUBS FOR A NEW ERA OF BUSINESS  

9th June 2016 - RESEARCH SHOW EFFECTIVENESS OF HIGH INTENSITY INTERVAL CYCLING IN IMPROVING PARTICIPANT FITNESS 

24th February 2015 - NEW GUIDE TO RUNNING A ‘KICK ASS’ FITNESS BUSINESS 

25th August 2014 - F45 TRAINING OFFERS FUNCTIONAL TRAINING IN A TEAM ENVIRONMENT 


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

PlayRope

Playrope Aqua-Fun, are the Australian & New Zealand exclusive distributors for Vortex Aquatic Structures International, the world leader in aquatic playgrounds and urban water landscapes.…

read more

Aquatics / Attractions / Parks / Play / Recreation

 
 

Felton Industries

Felton Industries is Australia’s leading designer, manufacturer and supplier of quality outdoor furniture and has been supplying premium seating solutions for all sporting, commercial, community…

read more

Parks / Play / Recreation / Sport / Venues

 
 

TJS Services

TJS Services is a leading national facility services provider. We deliver quality cleaning, maintenance, construction and facility management services to over 1,500 sites Australia wide.  Our…

read more

Hospitality / Retail / Venues

 
 

Jonas Leisure

JonasLeisure offers a complete range of leading leisure and recreation software brands – envibe, Centaman, Gladstone Health & Leisure, The Retention People, Nutrition Complete and…

read more

Aquatics / Billing / Fitness / Recreation / Sport

 
 

PathMinder

PathMinder Pty Ltd have partnered with AllUser Industries srl to bring Europe’s most advanced high security portals to the Australian and New Zealand markets. AllUser Industries started to…

read more

Access / Fitness / Recreation / Security

 
 

LIFE FLOOR (Aus & NZ)

Our team believes floors should be beautiful, comfortable, and engineered for safety, even when wet. Life Floor tiles meet six unique performance based standards: slip-resistance, impact absorption,…

read more

Aquatics / Play / Recreation / Safety / Surfaces

 
 
 

CENTAMAN

Centaman has been a market leader in Enterprise Software Solutions for the leisure and recreation industry and both profit and not-for-profit attractions since 1991. It offers a wide range of software…

read more

Access / Billing / Fitness / Technology / Ticketing

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business