Latest News

Back to Latest News back

 

Australia’s tourism accreditation program reveals new branding

Australia’s tourism accreditation program reveals new branding
August 4, 2019

Following more than 20 successful years of recognising high-quality tourism businesses, the Australian Tourism Accreditation Program has been re-branded.

Aiming to “better promote” tourism businesses, the new Quality Tourism Framework will combine multiple tourism accreditation, business development and awards programs into a single, user-friendly online tool, paired with new, modern branding to promote stakeholders’ status as a Quality Tourism Accredited Business.

A statement announcing the new branding advises “the Quality Tourism Framework enables you to develop your business from start-up through to niche markets and international trade channels, in order to develop a sustainable tourism business that can compete and prosper.”

 

The new branding will be issued to Quality Tourism Accredited, Star Rated and Award-winning businesses at the start of 2019/20, in time for a consumer marketing campaign.

The Program is managed by the Tourism Council WA.

Click here for more information.

Image: Camel tours on Broome's Cable Beach.

Related Articles

23rd April 2019 - New Qualmark Awards to recognise exceptional New Zealand visitor experiences

2nd April 2019 - 2019 Australian Regional Tourism Convention to be staged in Devonport

3rd March 2019 - Prominence of Quality Tourism Accredited Businesses at the 2018 Australian Tourism Awards

2nd March 2019 - Industry welcomes commitment to the Quality Tourism Framework

2nd March 2019 - Irwins named industry legends at Tasmania-hosted Australian Tourism Awards as Labor’s Albanese pledges Quality Tourism Framework funding

18th January 2019 - Tourism Accreditation Program to rebrand in 2019

2nd November 2018 - Tourism Council WA calls for change in Western Australian tourism activity

1st March 2018 - Australian Tourism Accreditation Program dominates Tourism Awards

3rd August 2016 - Australian Regional Tourism Network to research local government spending in tourism

7th February 2016 - Accredited businesses sweep winners list at National Tourism Awards

7th April 2015 - NSW and Queensland tourism bodies back Australian Tourism Accreditation Program

2nd July 2014 - Federal Government scraps tourism quality assurance scheme commitment

30th March 2013 - Delivering higher quality experiences for Chinese Visitors


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

Altitude Training Systems

ATS are global leaders in altitude training and research. From mask systems and inflatable tents to simulated altitude facilities, we help all athletes gain the competitive edge. Our…

read more

Fitness / Sport / Technology

 
 

PAYSMART

Headquartered in Brisbane with an Australia-wide network of satellite offices, PaySmart is one of Australia’s largest and longest-standing direct debit billing companies. In 1996 we began…

read more

Access / Billing / Fitness / Technology

 
 

revolutioniseSPORT

revolutioniseSPORT is the emerging market leader in online club management in Australia. Whether it is memberships, registrations, events, online sales or governance tools - revolutioniseSPORT is the…

read more

Recreation / Sport / Technology

 
 

Yellowbox Lockers

Yellowbox is an Australian technology company that has developed smart locker technology operated through an app with a focus on experience for users and facility managers. Found at Beaches, Aquatic…

read more

Aquatics / Attractions / Entertainment / Retail / Security

 
 

HIDROPLAY

Hidroplay welcomes you to the exciting world of children's Playscapes, waterslide's and Water Attractions. Appealing to families, Hidroplay increases patronage in your facility during those…

read more

Aquatics / Play / Recreation

 
 

GEOFF NINNES FONG AND PARTNERS

Geoff Ninnes Fong & Partners (GNFP) is a structural, aquatic and civil engineering consultancy with broad experience in the design of new municipal and institutional swimming pools, hydrotherapy…

read more

Aquatics / Consultants / Design / Venues

 
 

PlayRope

Playrope Aqua-Fun, are the Australian & New Zealand exclusive distributors for Vortex Aquatic Structures International, the world leader in aquatic playgrounds and urban water landscapes.…

read more

Aquatics / Attractions / Parks / Play / Recreation

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business