Latest News

Back to Latest News back

 

Australian workforce management software a matchday game-changer for hospitality operations at EPL’s Norwich City

Australian workforce management software a matchday game-changer for hospitality operations at EPL’s Norwich City
January 28, 2020

BRAND POST: Managing a large workforce is challenging enough, particularly when spread across an entire stadium, delivering hospitality in several different areas of the business. That’s why Norwich City Football Club of the English Premier League (EPL) called upon Australian company Humanforce to support the management of its teams in providing the best possible matchday experience to every fan.

Bringing in Humanforce workforce management software has helped the club eliminate obsolete processes, streamline operations and improve productivity across the business.

The challenge of providing Premier League hospitality
Each matchday, Norwich City welcomes roughly 27,000 visitors to its Carrow Road stadium with the aim of providing world-class football experiences. This goes far beyond the action taking place on the pitch. The club also must provide high-quality hospitality - from the stewards looking after safety to the catering team serving up a high-end dinner service at Delia’s Restaurant and Bar (the only restaurant in the country owned by the club’s famous majority shareholder Delia Smith).

Norwich City previously relied on several different systems and manual processes to manage its workforce of more than 1,200 people, many of whom are casual workers. This caused a range of problems, with the club unable to effectively manage its teams and allocate resources as needed in real-time. Compounding this was the use of outdated systems - including pen and paper - to input and store data, compromising the accuracy of the information and making staff management a time-consuming task.

How software streamlines workforce management
To solve the issue, Norwich City turned to Humanforce to help streamline and automate operations across the club. Simple to use yet incredibly powerful, Humanforce’s workforce management solution has changed the way Norwich City approaches matchdays.

Including features for scheduling, payroll, and onboarding, the software gives Norwich City’s departments complete visibility over their operations. This allows them to gain real-time insights and react accordingly - using the mobile app to connect with the workforce wherever they are in the stadium.

Technology transforming mindsets as well as operations
Humanforce hasn’t simply made existing processes easier to manage, it has introduced a greater level of consistency across departments. 

Faith Jennison, Business Finance Manager at Norwich City Football Club, explained “we found that the departments really took well to the technology.

“The catering team really benefits from the foresight and control Humanforce brings, while other departments like retail have really benefited from rostering and availability. And, overall, the heads of department now have accurate visibility over their costing and forecasting.”

The software has also led a mindset change at Norwich City, highlighting areas where the club’s operations can improve even further.

Jennison added “going forward, we’re looking at bringing all salaried staff onto the system.

“This will mean our forecasting and true costing will be even more accurate. We’re also looking at bringing more departments onto Humanforce, so that we can implement a club-wide casual employee policy.”

To find out more about how Humanforce has transformed hospitality for Norwich City read the full case study at humanforce.com/customer-stories/norwich-city-football-club/

Click here to contact Humanforce via their entry in the Australasian Leisure Management Supplier Directory. 

Related Articles

16th October 2019 - Former English Premier League head Richard Scudamore joins A-League as special advisor

12th July 2018 - TimeTarget rebrands as Humanforce

29th May 2018 - Award-winning hospitality operator to offer new dining experiences at Falls Creek

18th April 2017 - 457 Visa change to impact fitness, tourism and hospitality

17th March 2017 - Matchpoint and SCG Trust extend corporate hospitality agreement

20th October 2016 - TimeTarget wins international innovation and technology award


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

HTS Group Ltd

HTS Group Ltd provides a complete design, system integration, installation and maintenance package to the transportation, traffic engineering, parking and sports timing industries in New Zealand,…

read more

Aquatics / Events / Sport / Technology

 
 

SGL GROUP

SGL is an innovative and progressive lifestyle, leisure and community consulting practice, operated by Phillip Gray and active since 1988. SGL has undertaken an extensive range of sport,…

read more

Aquatics / Consultants / Fitness / Recreation / Sport

 
 

Envibe

With its sleek good looks and easy-to-use yet powerful functionality, Envibe is the premium fitness club software for the Australasian leisure, recreation and fitness industry. We are the most…

read more

Aquatics / Fitness / Recreation / Technology

 
 

Altitude Training Systems

ATS are global leaders in altitude training and research. From mask systems and inflatable tents to simulated altitude facilities, we help all athletes gain the competitive edge. Our…

read more

Fitness / Sport / Technology

 
 

QUAYCLEAN

Quayclean are a national cleaning and waste services partner with proven results in the understanding and delivery of cleaning needs and challenges faced by facilities including; major venues and…

read more

Aquatics / Hospitality / Surfaces / Venues

 
 

CERAMIC SOLUTIONS

Established in 1994, Ceramic Solutions has excelled at the supply and installation of swimming pool tiles and equipment for the pool and leisure industry, with a focus on the needs of end-users. …

read more

Aquatics / Design / Surfaces / Venues

 
 

AUSTRALIAN WATERSLIDES AND LEISURE

A leading designer and manufacturer of innovative waterslides and attractions, Australian Waterslides and Leisure (AWL) is also able to advise clients in the areas of concept and design, feasibility…

read more

Aquatics / Attractions / Play / Waterparks

 
 

Les Mills Asia Pacific

Les Mills Asia Pacific Les Mills Asia Pacific (LMAP) have been setting the benchmark for providing professional fitness solutions across Australia and South East Asia since 1996. Our world renowned…

read more

Fitness / Technology / Wellness

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business