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Australian Institute of Sport revitalises its visitor experience

Australian Institute of Sport revitalises its visitor experience
August 24, 2015

Australia’s premier elite sporting precinct, the Australian Institute of Sport (AIS) is hoping that its new ExperienceAIS website will show that visitors don’t have to be an aspiring Olympian - or even a sports enthusiast - to enjoy the entertainment, sport, fitness, corporate and tourism experiences available at its Canberra campus.

While the AIS remains the strategic base for high-performance sport in Australia, the campus also provides unprecedented public access via guided tours, fun sporting experiences, training or holiday camps, concerts, entertainment events, corporate hire and health and fitness facilities.

Introducing the  new website and entertainment resource, Australian Sports Commission Chief Executive Simon Hollingsworth explains "the AIS has built a strong international reputation as an elite training base at the cutting edge of sports research, but many people are unaware of the huge range of other activities available to the public at our Canberra site.

“There’s plenty to thrill sporting fans, young and old. On any given day we can have Olympic, Paralympic, World, or Commonwealth champions training on site, while children are having fun testing their skills in the virtual and interactive exhibit Sportex.

"Families can take guided tours and see Olympic memorabilia, while schools and clubs can stage sporting events at world-class facilities.

“You don’t even have to be a sporting enthusiast to benefit from a visit to the AIS. There are 11 versatile venues available for corporate or entertainment hire.

“The AIS Arena is proving to be a popular venue for international concerts and shows, but there are a myriad of possibilities including conferences, gala events, trade shows, team building programs and even weddings.

“ExperienceAIS will help promote one of Canberra’s best kept secrets, making it easier than ever for anyone to discover just how amazing and inspiring a visit to the AIS can be.”

The ExperienceAIS website also provides information on the AIS shop, where customers can dress like a champion, details of upcoming events and timetables for aquatic and fitness offerings. In the website’s launch phase, visitors can access information, make booking enquiries and shop online.

Key AIS experiences highlighted via the new website include:

• AIS Tours – families, school groups and the general public are invited to experience the world-class sporting precinct in a guided tour. They may see gymnasts in training or some of Australia’s top swimmers doing their laps. The interactive Sportex exhibition gives visitors an interactive and fun element to test their abilities against elite athletes.
• AIS Events - 11 versatile venues for conferences and meetings, entertainment and trade shows, gala dinners, team building and unique events including weddings.
• AIS Shop – where visitors can buy sporting clothing and equipment to dress like a champion.
• AIS Arena - a venue for best concerts, shows, and family events at the AIS Arena
• Aquatic and fitness facilities – the 25 and 50 metre pools and fitness training equipment where the general public can come and train like an athlete. was developed by Isobar. It can be viewed at 




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