Latest News

Back to Latest News back

 

Asian Games 2022 to feature eSports events

Asian Games 2022 to feature eSports events
April 28, 2017

eSports will feature on the official sports program of the 2022 Asian Games in Hangzhou, following an agreement between sports platform provider the Alisports Group and the Olympic Council of Asia (OCA).

Through this collaboration, the two will work together to introduce this emerging class of competition into the field of traditional sport.

The rise of eSports (electronic sports/video games) is already set to see competions feature as part of the 2017 Ashgabat Asian Indoor and Martial Arts Games (AIMAG), and the 2018 Jakarta Asian Games. Leveraging its expertise in eSports promotion and event organization, Alisports, as OCA's strategic partner, will be an active participator in helping expand the market for games organized by the association.

Announcing the partnership, OCA President Sheikh Ahmad Al Fahad Al Sabah stated “the Olympic Council of Asia is committed to the heritage, development and improvement of Asian sports, and we are extremely pleased about the strategic partnership with Alisports.

“We are sure that the extensive organizing capabilities of Alisports, and their experience in eSports, will assist OCA in developing all sports."

According to OCA , eSports to be contested at the 2017 AIMAG this September will include FIFA 2017, Multiplayer Online Battle Arena (MOBA) and Real Time Attack (RTA) gaming types. These are the most popular gaming types among global eSports players and were incorporated into the World Electronic Sports Games (WESG), which was launched by Alisports last year and attracted players from over 100 countries.

Alisports actively promotes eSports and has a long-term goal of introducing these digital competitions into venues and events that have long been showcases for ‘traditional’ sports.

Zhang Dazhong, founder and Chief Execuive of Alisports added “it's our pleasure to work with OCA and we would like to thank them for their faith in Alisports.

“In the future, we will work closely together to develop new modes of developing big games and events, and to provide sponsors with more opportunities and value. We look forward to presenting more exciting video game competitions to not only eSports lovers but also a global audience."

Zhang added that he expects eSports to eventually be featured at the Olympic Games, as digital games tournaments are being more professionally organized, and their competitions more accepted as mainstream entertainment.

He concluded “it's only a matter of time.”

The Olympic Council of Asia (OCA) is the governing body that oversees all sports in Asia . It is one of the five continental associations recognized by the IOC.

Founded in 2015, the Alibaba Sports Group is part of the Chinese e-commerce giant Alibaba Goup.

It integrates e-commerce, media, marketing, video, home entertainment, cloud computing and other Internet-enabled technologies to form a sports platform that participates in different aspects of the professional sport industry. 

Images: eSports arena (top, courtesy of Populous) and OCA and Alisports representatives mark this week's agreement (below). 

The rise of eSports is a feature in the May/June 2017 issue of Australasian Leisure Management.

2nd March 2017 - CHINESE ESPORTS PLAYERS GENERATE US$730 MILLION IN REVENUE

16th February 2017 - NBA TAPS INTO THE FAST GROWING ESPORTS MARKET 

21st January 2017 - IOC AND ALIBABA GROUP LAUNCH HISTORIC LONG-TERM PARTNERSHIP

23rd September 2016 - IOC PRESIDENT PROCLAIMS ‘TIME OF ASIA’ AS SPORTS MINISTERS SIGN DECLARATION IN PYEONGCHANG

17th September 2015 - OCA CONFIRMS HANGZHOU AS 2022 ASIAN GAMES HOST AS SECRETARY GENERAL STEPS DOWN 

10th September 2015 - ALIBABA GROUP LAUNCHES DEDICATED SPORTS VENTURE

6th November 2014 - JAKARTA TO HOST 18TH ASIAN GAMES IN 2018


Asking a small favour
We hope that you value the news that we publish so while you're here can we ask for your support?

The news we publish at www.ausleisure.com.au is independent, credible (we hope) and free for you to access, with no pay walls and no annoying pop-up ads.

However, as an independent publisher, can we ask for you to support us by subscribing to the printed Australasian Leisure Management magazine - if you don't already do so.

Published bi-monthly since 1997, the printed Australasian Leisure Management differs from this website in that it publishes longer, in-depth and analytical features covering aquatics, attractions, entertainment, events, fitness, parks, recreation, sport, tourism and venues management.

Subscriptions cost just $90 a year.

Click here to subscribe.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

Hydrocare Pool Services

Hydrocare Pool Services Pty Ltd offer 30 years of experience in aquatic industry features, products and water treatment. Hydrocare Pools has undertaken water treatment for aquatic centres and…

read more

Aquatics / Attractions / Play / Recreation / Technology

 
 

TouchCloud Global

Activating skyscapes for tourism, art, leisure and living TouchCloud Global (TCg) is a highly specialised international consultancy, broker and principal, devoted solely to activating and energising…

read more

Attractions / Consultants / Recreation / Safety / Tourism

 
 

Smart Connection Consultancy

Smart Connection Consultancy is a boutique sport and recreation consultancy who has become one of Australia’s leading advocates for the use of synthetic sports surfaces as a vehicle to grow…

read more

Consultants / Recreation / Sport / Surfaces

 
 

QUAYCLEAN

Quayclean are a national cleaning and waste services partner with proven results in the understanding and delivery of cleaning needs and challenges faced by facilities including; major venues and…

read more

Aquatics / Hospitality / Surfaces / Venues

 
 

INTELLIGENZ

Recreation Management Software for managing all your program registrations, facility bookings, membership pass sales and Point of Sale; including detailed reporting, automated customer communication…

read more

Access / Billing / Finance / Marketing / Technology

 
 

AUSFIT

Ausfit began in 1992, providing software services to the health and fitness sector including ClubWise, a fully hosted web-based product which combines state of the art club management software,…

read more

Billing / Finance / Fitness / Technology

 
 

SeatGeek Asia Pacific

SeatGeek is a search engine and mobile-focused ticket marketplace that allows fans to buy and sell tickets for live events. As of August 2018, SeatGeek has exited the Australian, New…

read more

Entertainment / Sport / Technology / Ticketing / Venues

 
 

AEROBIC MICROPHONES AUSTRALIA

Aerobic Microphones Australia provides audio products for the fitness industry. Products include the sweat resistant Cyclemic and Aeromic headworn microphones and pouchbelts that are made in…

read more

Fitness / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business