Latest News

Back to Latest News back

 

APOLA President Bruce Hopkins partners with GOswim to promote ‘float to survive’ message

APOLA President Bruce Hopkins partners with GOswim to promote ‘float to survive’ message
October 25, 2024

Bruce ‘Hoppo’ Hopkins, President of the Australian Professional and Ocean Lifeguards Association (APOLA) and Bondi Rescue identity is partnering with swim school, GOswim, to deliver lifesaving float to survive message ahead of summer.

GOswim is a learn to swim program offered by Belgravia Leisure and Swimming Australia, available at 80 venues across Australia, providing over 2.8 million lessons to over 60,000 GOswim members annually.

The partnership between GOswim and Hopkins will run from 1st to 30th November 2024 and will deliver Australia’s largest learn to swim water safety campaign of the year.

The ‘Float to Survive with GOswim’ initiative aims to spread the message on how to stay afloat in emergency aquatic situations ahead of summer, starting with 60,000 GOswim students across Australia.

The campaign comes in response to alarming figures from the 2024 National Drowning Report, which shows drownings have increased by 16% over the past year compared to the 10-year average, reinforcing the need for stronger water safety education across all age groups.

Hopkins will deliver this message across the country via a month-long national campaign, visiting aquatic venues in NSW, Victoria, Queensland and South Australia to help spread the ‘Float to Survive with GOswim’ message.

Members of the community will have the chance to meet ‘Hoppo’, practice their floating skills and learn more about the campaign. The aim; to encourage Australians, no matter their age, background or ability to strengthen their floating skills.

Additionally, from 1st to 30th November, 250,000 swim lessons in almost 80 locations around Australia will start with five minutes of float training, with a focus on Hopkins three step Float to Survive strategy:

  1. Reach your head back to keep your mouth above water
  2. Keep your mouth soft / don’t clench
  3. Gently rotate your arms and legs in a circle motion

Hopkins enthused “I’m stoked to have partnered with GOswim to reach tens of thousands of students with this lifesaving message, which is relevant to anyone, in any aquatic situation; whether it is in the surf, creek, river, lake or swimming pool.

“In the lead up to summer, this is a water safety skill that is non-negotiable, and I’m excited to get out and about across the country to spread this message to help Aussies learn how to stay safe in the water.”

Sarah Podesta, Aquatics Manager at Belgravia Leisure (pictured above with Hopkins) is working with Hopkins to spread this message to as many Aussies as possible.

Podesta noted “not only are we looking to upskill over 60,000 GOswim students with the ability to float this November, but we are also looking to spread the word to all Aussies, no matter their age, ability, background or circumstance. Anyone can drown, but no one should, and we believe that spreading this message will hands down save lives.”

Royal Life Saving Chief Executive Justin Scarr highlighted the importance of spreading water safety messages such as learning how to float to everyone, no matter their age or background ahead of summer.

Scarr highlighted “the 2024 National Drowning Report revealed that 92 adults aged 65 or older drowned, the largest number ever, making up 28% of the total drownings for the year. Additionally, 25% of people were born overseas, including refugees, migrants and international students, underscoring the need for water safety skills to be taught to everyone, not just children.

“Simple yet essential skills like floating can mean the difference between life and death when someone is caught in a rip, struggling in a river, or simply out of their depth in a pool” Scarr added.

With summer just around the corner, the campaign is a timely reminder of the importance of water safety and GOswim and Hopkins are leading the charge to ensure Australians are better prepared for aquatic emergencies.

GOswim locations can be found on the GOswim website

Images. Credit: Belgravia Leisure

Related Articles

12th December 2023 - APOLA President Bruce Hopkins promotes ‘Float to Survive’ message with Blacktown City Council

3rd May 2024 - Belgravia Leisure reports 26% rise in GOswim enrolments in two years

7th May 2024 - Western Sydney University students introduced to Float to Survive techniques

29th December 2023 - ‘Float to Survive’ message promoted across social media

23rd January 2023 - Float to Survive message demonstrated in ocean rip at Sydney’s Manly Beach

2nd December 2022 - Randwick City and Waverley councils launch Float to Survive initiative to reduce national drownings 

23rd September 2022 - Float to Survive safety message to be trialled by Waverley and Randwick Councils

9th September 2022 - APOLA President Bruce Hopkins gains support for adoption of Float to Survive initiative as a national anti-drowning prevention message

2nd September 2022 - City of Canterbury Bankstown to host lessons on Float to Survive techniques

7th May 2021 - Bruce Hopkins and Craig Riddington launch ‘Float to Survive’ water safety initiative


Support our industry news service
We hope that you value the news that we publish so while you're here can we ask for your support?

As an independent publisher, we need reader support for our industry news gathering so ask that - if you don't already do so - you back us by subscribing to the printed Australasian Leisure Management magazine and/or our online news.

Click here to view our subscription options.

 

supplier directory

The Complete Guide to Leisure Industry Products & Services.

See the directory see all

WATERPLAY Solutions Corp

Whether your goal is increasing your centre's revenues or creating an engaging environment, why not add play to your project? If you're looking for stylish aquatic play features, kid-tested…

read more

Aquatics / Attractions / Play / Recreation / Waterparks

 
 

The Jump Pad

The Jump Pad is a safe, flat inflatable made in a variety of sizes which can be used indoor or outdoor. From 3mx3m up to a whopping 9mx21m. Markets include Indoor and outdoor playgrounds, schools,…

read more

Attractions / Entertainment / Play

 
 

Technogym Australia

Technogym is the leading company in the Wellness and Fitness field all over the world. With 2,200 employees, 14 branches in Europe, U.S., South America, Asia  and Australia, Technogym exports its…

read more

Fitness / Technology / Wellness

 
 

SENtag

Developed in Europe, this innovative system offers a safety management solution for swimming pools that checks individual swimmers via their wristband - monitoring their depth and time. Sensors…

read more

Aquatics / Hospitality / Safety / Technology / Waterparks

 
 

Ausfit

Ausfit began in 1992, providing software services to the health and fitness sector including ClubWise, a fully hosted web-based product which combines state of the art club management software,…

read more

Billing / Finance / Fitness / Technology

 
 

IEDM

iEDM integrate Design, Engineering and Delivery Management services to convert existing spaces into exciting new entertainment venues. Our team consists of highly qualified professionals with diverse…

read more

Consultants / Design

 
 

SWIMPLEX AQUATICS

Swimplex Aquatics are a world-class company dedicated to the commercial pool, waterslide industry. We are Australian market leaders servicing all states Australia wide. Swimplex provide a full…

read more

Aquatics / Attractions / Design / Play / Waterparks

 
 

PerfectGym

Perfect Gym Solutions is a software as a service (SaaS) solution purpose-built to service the fitness industry, with over 1000 clients servicing over two million gym members across 40 countries making…

read more

Access / Fitness / Marketing / Recreation / Technology

 
 
 
 

get listed with our suppliers directory

Get your business noticed in our targeted directory. Viewed by 10,000 industry professionals per week!

list your business