ANZ serves up Tennis Hot Shots
ANZ Bank has taken on the naming rights sponsorship for Tennis Australia’s fast-growing children’s starter program, ANZ Tennis Hot Shots, replacing MLC.
Since its launch in 2008, Tennis Hot Shots has become one of the most popular sports programs for primary school children in Australia, with more than 500,000 children experiencing the program in the past 12 months alone.
Designed specifically for five to 10-year-olds, ANZ Tennis Hot Shots uses smaller racquets and softer balls to make it easier for children to get into tennis and start playing from the moment they pick up a racquet.
Commenting on the new partnership, ANZ Group Marketing and Innovation Managing Director Joyce Phillips stated “we are very pleased to be supporting ANZ Tennis Hot Shots. Many of our customers and staff are passionate about tennis and this program enables us to support the sport both at the elite level and throughout hundreds of Australian communities.
“ANZ is committed to growing this sport across the region and ANZ Tennis Hot Shots is a continuation of our investment into grassroots participation, which started in 2013 with the ANZ Junior Tennis program in Shanghai.”
Tennis Australia Chief Executive Craig Tiley said the new partnership was an exciting initiative for grassroots tennis, adding “we are delighted ANZ has come on board to work with us in promoting ANZ Tennis Hot Shots.
“Tennis is a fantastic sport that can be played for life, and our Hot Shots program is just the beginning of that journey. We share with ANZ a passion for growing and engaging communities throughout Australia, and look forward to working closely together at this grassroots level.”
ANZ has been supporting tennis in Australia since 2010 as an associate sponsor of the Australian Open. In addition to taking on the ANZ Tennis Hot Shots program, its new partnership with Tennis Australia extends its Australian Open link for a further five years.
In year one, ANZ will invest funds to provide tennis equipment for local communities, as well as provide funding for an additional 50 schools currently on the wait list to join the ANZ Tennis Hot Shots program.
Click here to find out more about ANZ Tennis Hot Shots.
5th May 2014 - CALLIDE VALLEY INSTALLS NEW MLC TENNIS HOT SHOTS MINI-COURTS
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