AusLeisure

Global events organiser Reed Exhibitions has announced that its FIBO fitness convention brand will expand to Singapore next year, staging the first FIBO Southeast Asia (FIBO SEA) from 24th to 26th September 2020.

To be held at the landmark Marina Bay Sands, FIBO SEA will bring together brands, manufacturers, distributors, licensors, intermediaries, buyers and trainers from reghional and international fitness industry.

The Southeast Asia (ASEAN) region is expected to grow at a yearly average of 5.2% from 2018 to 2022 and to become the fourth largest single market in the world by 2030 - putting it behind only the US, China and the European Union.

According to consultants Ernst & Young, ASEAN is in a “demographic sweet spot” with a youthful workforce and generous consumer base of more than 659 million people. Unlike more mature Asian countries, the region’s working population surpasses its older dependents, spurring economic expansion, generous consumer and investment spending and wealth accumulation.

The fitness market in this region generated a combined revenue of US$1.5 billion. In Singapore, the membership penetration rate has grown to 5.8% from 2014 to 2018, and is expected to hit 6.4% annually between 2018 and 2023. The rest of the markets in the region include Thailand (membership penetration rate of 0.5%), Indonesia (0.18%), Philippines (0.53%), Malaysia (1.04%), and Vietnam (0.50%).

28th September 2019 - FIBO TO INTRODUCE NEW SOUTH EAST ASIA EVENT IN SINGAPORE